Negative Keyword Analyzer
Analyzes a Google Ads Search Terms report to identify wasted spend and generate categorized negative keyword recommendations with confidence scores.
About this skill
name: negative-keyword-analyzer description: Use when Analyzes a Google Ads Search Terms report to identify wasted spend and generate categorized negative keyword recommendations with confidence scores.
Negative Keyword Analyzer
Upload your Search Terms export (30-90 days) along with primary service keywords, brand terms, and competitor strategy. Categorizes wasted spend — competitor brands, location mismatch, DIY/how-to queries — and generates a prioritized negative keyword list with match types, confidence levels, and spend impact per term.
What you get
- Categorized negative keyword list with match types, confidence levels (High/Medium/Low), and estimated spend impact per recommendation.
Customize your output
- CSV/Excel Search Terms report (30-90 days), primary service keywords, brand terms, competitor bidding strategy preference
Example output
"Location mismatch terms wasted $340. Recommended negatives: [near me] exact — High confidence. Total recoverable spend: $890/month."
Best for
Google Ads managers, PPC specialists, paid search agencies running search campaigns with large search term volumes
Source: Stew | AI for PPC · https://www.youtube.com/watch?v=x2ZM1geLa2k Category: PPC / Google Ads · Priority: P3
SKILL.md preview
---
name: negative-keyword-analyzer
description: Use when Analyzes a Google Ads Search Terms report to identify wasted spend and generate categorized negative keyword recommendations with confidence scores.
---
# Negative Keyword Analyzer
Upload your Search Terms export (30-90 days) along with primary service keywords, brand terms, and competitor strategy. Categorizes wasted spend — competitor brands, location mismatch, DIY/how-to queries — and generates a prioritized negative keyword list with match types, confidence levels, and spend impact per term.
## What you get
- Categorized negative keyword list with match types, confidence levels (High/Medium/Low), and estimated spend impact per recommendation.
## Customize your output
- **CSV/Excel Search Terms report (3...