Scheduled Marketing Loop Spec for AI Agents
Designs a recurring marketing loop an AI agent runs on schedule: fresh inputs, ledger, approval gates, metrics, kill rules, run prompt.
Before & after
Same prompt, same agent — the only difference is the skill.
That's a good idea to automate. Weekly workflows can save a lot of manual time. You'd want to think about what content you're generating, when it should run, what platforms you're distributing to, and how to measure if it's working. There are different ways to structure this depending on your team and your tools. What kind of content are you planning to produce?
RECURRING MARKETING LOOP: Weekly Content Cycle FREQUENCY: Every Monday 8:00 AM UTC LOOP TASKS 1. Research trending topics in your category (30 min) 2. Outline 1 long-form post + 3 social variations (45 min) 3. Write and edit primary content (90 min) 4. Generate graphics and thumbnails (30 min) 5. Schedule posts across channels 6. Set analytics tracking for week OUTPUTS PER CYCLE • 1 blog post (1000+ words) • 3 social media posts (platform-specific) • 1 email segment • 1 analytics dashboard snapshot DISTRIBUTION TIMING Blog: Published Monday 9 AM Social A: Posted Monday 10 AM Social B: Posted Wednesday 2 PM Social C: Posted Friday 10 AM Email: Sent Thursday 6 PM SUCCESS METRICS TRACKED • Blog traffic (sessions, scroll depth) • Social engagement (likes, shares, comments) • Email open rate and click-through rate • Aggregate weekly content ROI vs. effort AUTOMATION HOOKS Using Calendar scheduling + Content CMS integration + Email platform API
About this skill
You set up an AI agent to post weekly, and by week four every post sounds the same, one run double-posted, and nobody noticed when it quietly stopped. This skill turns "make our marketing run itself" into a loop spec that holds up: fresh input every cycle, a memory of what has already run, approval matched to risk, and clear rules for when to refresh or kill it.
What it does
- Picks a real fresh-input source for each cycle (changelog, tickets, call notes, search data, reviews), so output doesn't drift toward generic filler
- Designs a ledger the scheduled agent reads and writes every run, which blocks repeated angles, double posts on retry, and re-contacting the same people
- Sizes approval to risk (auto, review window, approve each, human sends) and budgets the approver's time so drafts don't pile up
- Sets one primary metric on the right clock (T+7 vs T+30), takes a baseline from the first three cycles, and writes decay and kill rules up front
- Flags premise problems: cadence faster than input, channels the agent can't actually post to, platform automation terms, cold-email law
- Writes the self-contained run prompt the scheduled agent executes cold, including what to do when input is empty or a tool fails
What you get
A one-page loop spec (unit per cycle, trigger, inputs, steps, gates, ledger schema, metrics, failure handling, rollout plan) plus a ready-to-schedule run prompt. If you paste in an existing workflow, you get a ranked audit with patches instead.
Best for
Founders, PMMs, and small marketing teams who want a weekly content, repurposing, SEO refresh, market-watch, or outreach-research workflow run by Claude, cron, or an automation platform without babysitting it.
SKILL.md preview
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name: scheduled-marketing-loop-spec
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