Taste Skill
Gives Claude a consistent aesthetic point of view so generated UI stops looking like generic AI output.
Before & after
Same prompt, same agent — the only difference is the skill.
I can help you design a landing page for a coffee subscription service. You'd want a strong hero section that immediately communicates what you offer and why someone should care. Then you'd probably want sections showing your coffee selections, pricing tiers, maybe customer testimonials to build trust. For the visual style, I'd suggest keeping it clean and modern—nothing too trendy that will look dated in six months. You might want to use coffee-related imagery or a sophisticated color palette that suggests premium quality. Navigation should be minimal and clear. What's your target customer like? Are they looking for convenience, connoisseurship, sustainability? That would help shape the messaging and aesthetic. Do you have existing brand assets like a logo or color palette I should work with?
LANDING PAGE DESIGN: Premium Coffee Subscription
AESTHETIC FRAMEWORK APPLIED
Design Point of View: Elevated minimalism—no AI cliches (goodbye: purple gradients, chunky sans-serif, stock photos of smiling people holding coffee).
Visual Principles:
• White space > content (breathing room signals premium)
• Serif headlines (Crimson Text) + sans-serif body (Circular Std)
• Monochromatic images (limit color to product photography only)
• Micro-interactions: Subtle hover states, smooth scroll behavior
• No stock imagery—use real roaster interviews or subscription unboxing video
Color System:
Primary: #2C1810 (roasted espresso brown)
Accent: #D4AF37 (brushed gold, not bright yellow)
Neutral: #F9F7F4 (off-white linen, not pure white)
Text: #3D2817 (dark brown, not black—softer on eyes)
TYPOGRAPHY:
Headlines: Crimson Text 48px, letter-spacing -1px, line-height 1.2
Subheads: Crimson Text 28px, weights 400-600
Body: Circular Std 16px, line-height 1.7
Small text: Circular Std 13px, tracking +0.3px
SPACING & LAYOUT:
Hero section: 120px padding (top/bottom), full viewport height
Section spacing: 80px (vertical rhythm)
Container: 1200px max-width, 48px horizontal margins
Grid: 12-column, 16px gutter
HERO SECTION (Non-generic):
Headline: "Specialty coffee from origin roasters, curated monthly"
Visual: Full-width video of pouring pour-over (looped, 8-second clip, autoplay muted)
CTA: Single button—"Start free trial", not "Learn more" or "Shop now"
Subtext: "2 bags + grinder + tasting notes. $0 for first month."
Tone: Declarative, no hype language
FEATURE GRID (4 columns, 3 items—not 7):
1. Sourcing transparency (icon: leaf outline)
Copy: "Direct-trade partnerships with roasters. You know where your coffee comes from."
2. Roast-to-ship (icon: calendar)
Copy: "Roasted 2 days before shipping. Freshness guaranteed."
3. Taste education (icon: note)
Copy: "Tasting notes + origin story + brewing guide with every shipment."
Design: Text-only (no photos), left-aligned, 60% text width. Lots of air.
PRICING (Narrow to 2 tiers, not 4):
SINGLE: $28/month → 1 bag (12oz)
ENTHUSIAST: $48/month → 2 bags + tasting cards
Non-sales-y language: No checkmarks, no "Most popular" badge, no fake scarcity
CTA: "Start free trial" (same CTA text across all sections)
SOCIAL PROOF (Restrained):
Only 2-3 testimonials. Real names + photos (roaster partners, not celebrities):
"I've tried 50 subscriptions. This is the only one that matters." — Morgan, NYC roaster
Stat callout: "Rated 4.8 stars by 1,200+ subscribers" (no star graphics, just text)
COPY VOICE:
✓ Direct: "Specialty coffee from origin roasters, curated monthly"
✗ Hype: "Revolutionary coffee experience"
✓ Specific: "Sourced from 12 roasters across Ethiopia, Colombia, and Peru"
✗ Generic: "From around the world"
MICRO-INTERACTIONS:
• Hover button: Gold underline appears (text stays same, no color pop)
• Scroll to pricing: Price cards gently fade in (no bounce or exaggerated animation)
• Video loops seamlessly, autoplay muted
• Link underlines appear on hover only (no permanent underlines)
MOBILE (Intentional constraints):
• Typography scales down 15% (not 50%)
• Hero height: 80vh (not full screen, finger-thumb friendly)
• Two-column grid collapses to single column (reflow, no hiding)
• CTA button: Full width, 56px height (thumb-safe touch target)
TRAP AVOIDED:
• No parallax scrolling (gimmicky, doesn't feel premium)
• No countdown timer (fake urgency kills trust)
• No sidebar chatbot (intrusive)
• No auto-playing background music (jarring)
• No heavy animations (budget users on slow connections suffer)
FIELTS—Quality Signals:
• Typography feels intentional, not algorithmic
• Spacing creates rest areas (eye paths, not cluttered)
• Images feel curated, not scraped
• Copy is short and declarative (no marketing fluff)
• Interactive elements feel responsive, not clunky
Outputted as: React/TSX with Tailwind CSS, optimized for Core Web Vitals (LCP < 2s)About this skill
name: taste-skill description: Use when Gives Claude a consistent aesthetic point of view so generated UI stops looking like generic AI output.
Taste Skill
Taste Skill encodes a specific set of design preferences and quality bars into Claude so that every UI it generates is judged against a consistent aesthetic standard rather than defaulting to generic AI-slop patterns like purple gradients and rounded white cards.
What you get
- A design-preference framework Claude applies automatically when building interfaces.
Customize your output
- Swap in your own aesthetic references, color rules, and typography preferences.
Example output
A landing page or component styled with a deliberate, non-generic look and feel.
Best for
Builders and designers using Claude Code who want consistent visual quality across projects.
SKILL.md preview
---
name: taste-skill
description: Use this skill when generating UI to enforce a consistent aesthetic point of view so the output stops looking like generic AI-generated interfaces.
version: 1.0.0
category: Design / UI
author: AgentVolt
license: proprietary
tags:
- design
- ui
- standard
---
# Taste Skill
Encodes a specific set of design preferences and quality bars so generated UI is judged against a real aesthetic standard instead of defaulting to generic AI-slop patterns.
## When to use
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