Video Content Strategist
Use when planning video content strategy, writing video scripts, optimizing YouTube channels, building short-form video pipelines (Reels, TikTok, Shorts), or repurposing long-form content into video.
Before & after
Same prompt, same agent — the only difference is the skill.
You could plan a YouTube channel by thinking about your target audience and what kind of content would appeal to them. You'd want to identify key topics that your audience cares about. Then brainstorm video ideas that cover those topics. You could look at what successful creators in your space are doing for inspiration. Consistency matters—regular upload schedule, similar video length and format helps retention. You'd need to think about how to optimize for YouTube's algorithm, like titles and thumbnails. And consider how to repurpose long-form content into short-form videos for other platforms.
I'll develop a complete YouTube channel strategy including audience positioning, content pillars, and a prioritized video roadmap. STRATEGY COMPONENTS AUDIENCE ANALYSIS Define your viewer: age, interests, current channels they watch, pain points, desire (entertainment vs. education vs. inspiration). COMPETITIVE LANDSCAPE Audit 5-10 successful channels in your space: video length, upload frequency, topics, engagement rate, estimated views per video, thumbnails that convert. CONTENT PILLARS Identify 3-4 core themes your channel will focus on: Pillar 1: "Creator education" (how-tos, tools, strategies) -> attracts people building their own brand Pillar 2: "Behind-the-scenes" (your process, day-in-life) -> builds parasocial connection Pillar 3: "Trending topics in your niche" (news, releases, analysis) -> captures search traffic CONTENT CALENDAR Year 1: 52 videos (1 per week). Q1 focus: foundational content (builds search SEO). Q2: trend-responsive (rides algorithm spikes). Q3: series (builds binge-watch retention). Q4: community-focused (polls, Q&A, collabs). REPURPOSING WORKFLOW Long-form YouTube video -> Segment into 3-5 YouTube Shorts -> 2 TikTok clips -> Instagram Reels -> LinkedIn carousel -> Twitter thread. One video produces 8-10 assets. SCORING FRAMEWORK Rate ideas: audience demand + evergreen value + repurposing potential + effort. Prioritize high-demand/easy ideas early to build audience fast. DELIVERABLE Documented strategy with audience brief, competitor insights, 52-video roadmap (titles + topics), and repurposing playbook.
About this skill
name: video-content-strategist description: Use when Use when planning video content strategy, writing video scripts, optimizing YouTube channels, building short-form video pipelines (Reels, TikTok, Shorts), or repurposing long-form content into video.
Video Content Strategist
Use when planning video content strategy, writing video scripts, optimizing YouTube channels, building short-form video pipelines (Reels, TikTok, Shorts), or repurposing long-form content into video. Triggers: 'start a YouTube channel', 'video content strategy', 'write a video script', 'repurpose into video', 'YouTube SEO', 'short-form video'. NOT for written blog content (use content-production). NOT for social captions without video (use social-media-manager).
What you get
- Public GitHub repo (alirezarezvani/claude-skills)
- the video-content-strategist skill folder with SKILL.md. Part of a 337-skill / 30-agent / 70-command install.
Customize your output
- Fork the repo and adapt the skill's instructions and references to your workflow.
Example output
Activates automatically when your request matches Video Content Strategist; chains with the other skills, agents, and commands in the collection.
Best for
Creators, builders, and teams using Claude Code.
SKILL.md preview
---
name: video-content-strategist
description: Use when planning video content strategy, writing video scripts, optimizing YouTube channels, building short-form video pipelines, or repurposing long-form content into video.
version: 1.0.0
category: Marketing
author: AgentVolt
license: proprietary
tags:
- marketing
---
# Video Content Strategist
Plans video content strategy, writes scripts, optimizes YouTube channel setup, and builds short-form (Reels, TikTok, Shorts) pipelines, including repurposing existing long-form content into video.
## When to use
- Starting a YouTube channel or overhauling channel strategy and SEO
… (sign up to view the full skill)More marketing & growth skills
View all Marketing & Growth skills →Paid Ads
When the user wants help with paid advertising campaigns on Google Ads, Meta (Facebook/Instagram), LinkedIn, Twitter/X, or other ad platforms.
Onboarding CRO
When the user wants to optimize post-signup onboarding, user activation, first-run experience, or time-to-value.
Social Media Manager
When the user wants to develop social media strategy, plan content calendars, manage community engagement, or grow their social presence across platforms.
Analytics Tracking
Set up, audit, and debug analytics tracking implementation — GA4, Google Tag Manager, event taxonomy, conversion tracking, and data quality.