Competitive Intel
Systematic competitor tracking that feeds CMO positioning, CRO battlecards, and CPO roadmap decisions.
Before & after
Same prompt, same agent — the only difference is the skill.
Competitive positioning is critical! You'll want to analyze what your competitors are doing, their strengths and weaknesses, and how your product is different. I'd suggest looking at their websites, pricing, features, and marketing messages. Understanding their target audience and how they position themselves can help you figure out your own angle. You might create some comparison charts or positioning statements. It's also good to think about where you have advantages and where you might be vulnerable. Are there customer reviews you could look at? What are people saying about competitors on social media or review sites? Having this perspective will help your sales team have better conversations. Want to start by telling me about your main competitors?
COMPETITIVE BATTLECARDS COMPETITOR A (Established Player) STRENGTHS: 10-year brand history, 50K+ enterprise customers, $800M revenue, integration ecosystem WEAKNESSES: Legacy UI, 3-month onboarding, $25K minimum contract POSITIONING: "Enterprise-grade orchestration platform" VS. OUR PLAY: Speed to value. Position: "Consultants ship in 2 weeks, $2K/month, no integrator needed" COMPETITOR B (Scrappy Challenger) STRENGTHS: Modern design, $500/mo price point, viral Gen-Z adoption WEAKNESSES: 40% churn (Y2), no SOC2, unpredictable uptime, limited API POSITIONING: "The fun tool for creators" VS. OUR PLAY: Reliability for production use. Position: "Stability with personality—we don't crash at scale" COMPETITOR C (AI-Native Newcomer) STRENGTHS: AI-first architecture, pre-trained models, raised $30M Series B WEAKNESSES: Data privacy concerns (training data), new team, no customer success org POSITIONING: "AI as your teammate" VS. OUR PLAY: Trust + transparency. Position: "AI your way—you own your prompts, outputs, IP" WIN CONDITIONS • A: If prospect mentions integrations, ask which ones → offer out-of-box connectors • B: If prospect mentions churn, share case study of year-2 retention • C: If privacy raised, walk through no-training agreement
About this skill
name: competitive-intel description: Use when Systematic competitor tracking that feeds CMO positioning, CRO battlecards, and CPO roadmap decisions.
Competitive Intel
Systematic competitor tracking that feeds CMO positioning, CRO battlecards, and CPO roadmap decisions. Use when analyzing competitors, building sales battlecards, tracking market moves, positioning against alternatives, or when user mentions competitive intelligence, competitive analysis, competitor research, battlecards, win/loss, or market positioning.
What you get
- Public GitHub repo (alirezarezvani/claude-skills)
- the competitive-intel skill folder with SKILL.md. Part of a 337-skill / 30-agent / 70-command install.
Customize your output
- Fork the repo and adapt the skill's instructions and references to your workflow.
Example output
Activates automatically when your request matches Competitive Intel; chains with the other skills, agents, and commands in the collection.
Best for
Creators, builders, and teams using Claude Code.
SKILL.md preview
---
name: competitive-intel
description: Use this skill when tracking competitor moves to feed positioning, sales battlecards, or roadmap decisions.
version: 1.0.0
category: Business & Ops / Executive Advisory
author: AgentVolt
license: proprietary
tags:
- business-ops
- executive-advisory
---
# Competitive Intel
Runs systematic competitor tracking that feeds positioning, sales battlecards, and roadmap prioritization.
## When to use
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